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Unleashing the Power of Generative AI: What's Coming in 2024
Generative AI, a rapidly evolving field with far-reaching implications, is set to shape the future landscape of businesses in 2024. From innovative text-to-image platforms to cutting-edge language models, the applications of generative AI are poised to revolutionize how businesses operate and engage with their audiences. Here's a comprehensive overview of the latest developments and what business leaders need to know about harnessing the potential of generative AI.
Advanced Generative AI Platforms and Tools
In the podcast episode, a range of advanced generative AI platforms and tools were introduced, each offering unique capabilities for text, photo, and video generation. Notably, MidJourney's v six update brings an advanced text-to-image platform to the forefront, with enhanced usability for both commercial and creative projects. Furthermore, Pika Labs announced the launch of Pika 1.0, a groundbreaking text-to-video tool, and secured a significant funding round, indicating the growing interest and investment in generative AI technologies.
Implications for Businesses and Industries
The implications of generative AI for businesses are vast, spanning industries such as media, marketing, and content creation. As large language models, including GPT-4 and DALL E 3, become more accessible, businesses can harness these technologies to streamline content creation, streamline customer interactions, and drive innovation. The upcoming free 3-hour generative AI course discussed in the podcast aims to equip professionals with the knowledge and skills to leverage generative AI across various platforms, from text generation to photo and video synthesis.
Navigating Legal and Ethical Challenges
The podcast addressed the evolving legal landscape surrounding generative AI, emphasizing the need for businesses to stay informed about copyright laws and potential implications for content creation. The lawsuit between prominent entities over the use of copyrighted work in AI models serves as a reminder of the legal and ethical considerations that businesses must navigate as they integrate generative AI into their operations.
Envisioning the Future of Generative AI in Business
Looking ahead, the podcast previewed an upcoming show focusing on practical use cases of generative AI in businesses for 2024. By delving into real-world applications and implications, businesses can gain valuable insights into how generative AI can drive innovation, enhance customer experiences, and shape the future of various industries.
Embracing the Potential of Generative AI
As the podcast highlighted, generative AI represents an area of significant potential for businesses seeking to stay at the forefront of technological innovation. From creative content creation to customer engagement, the impact of generative AI is poised to transform the way businesses operate and interact with their audiences.
In conclusion, the podcast episode offers a compelling glimpse into the evolving landscape of generative AI and its implications for businesses in 2024. By staying abreast of the latest developments and exploring the practical applications of generative AI, businesses can position themselves to harness the transformative power of this groundbreaking technology.
Topics Covered in This Episode
Jordan Wilson [00:00:17]:
There's been so much going on lately in the world of artificial intelligence. A lot of us, you know, maybe kind of took things a little slow at the end of 2023 with the holiday season, especially here in the US. And guess what, y'all? Generative AI did not sleep. So today, we're gonna be doing a little catch up on what's going on in the world of generative AI, what's trending, and why it matters heading into 2024. So if you're new here, thanks for joining us. My name is Jordan Wilson, and I am your host of Everyday AI. If you're new here, Everyday AI is a and Daily livestream, podcasts, and free daily newsletter helping everyday people like you and me not just learn what's going on in the world of and Generative AI, but how we can all actually leverage it, for our careers to grow grow our careers and to grow our companies. So, this episode is a little different.
Jordan Wilson [00:01:16]:
I hope it's a good starting point For everyone. So, if you're a regular here, don't worry. Thank you for joining, by the way. Don't worry. I think you're still gonna have a lot to take away from today's episode. But, between today's episode and tomorrow's, which I'm going to get into, here in a second, I wanted to make sure to give Everyone a good baseline of what's going on in the world of generative AI because, if you haven't already got on board, I think 2024 is gonna be the year where we see big companies, small companies, just about everyone Dive into it. So this is a good starting point, and we're gonna talk about what I think are some of the most Important, impactful, and probably influential kind of, new stories, so to speak, or, you know, what these different big companies are doing, and how they're going to affect us in 2024. Alright.
Jordan Wilson [00:02:13]:
So normally, what we would be doing here is going over the and top AI news of the day, but it's kind of all AI news, today. You know, really what's been happening the last couple of weeks. But, as always, Please go to your everyday AI.com and sign up for the free daily newsletter because, yeah, we're gonna have some of those, you know, high level news pieces of today, but today is, more To get into a little bit of depth, to give everyone a catch up, if you have been taking it easy over the last week or 2, with the holidays. So, tomorrow, I think, is going to be an extremely important show. I'm gonna go ahead and plug it now because you're not gonna wanna miss this one. So, we're gonna be going over 7 ways to use Gen AI in your business in 2024. I've been talking a lot to, you know, different, You know, listeners of the podcast, people who are viewing our our livestream, reading our newsletter, and I'm asking them. Right? Had a conversation with someone, even last week on the phone and just asking people what's helpful and what's not.
Jordan Wilson [00:03:16]:
And the thing that I hear most often is, hey, Jordan. You know, love everyday AI. This is great. That's great. But How can I actually use this? So we're gonna be going over, just some very practical use cases of generative AI regardless of what your role is. And I think that tomorrow's show is going to be a must watch, must listen, so make sure that you tune in for that. Also, Something that's, I think, helpful, right, as we hopefully make this a starting point for everyone in, you know, 2024, and happy new year to everyone, by the Right here. But you're gonna wanna go back and listen to episode 171.
Jordan Wilson [00:03:57]:
It's it's gonna be in the, The show notes and everything like that, but, I had a pretty, I would say, kind of a hot take episode at the end of 2023 talking about what's coming in 2024. And, what's funny is is some of those kind of, bold predictions that I made not even 2 weeks ago are already starting to, come to fruition, which is not surprising. I cover this, space every single day. But that's another important episode. So, make sure to check out the show notes to go back and listen to that. So with that, let's start at the beginning. But before we do, hey. It's been a while For our live audience.
Jordan Wilson [00:04:38]:
I've missed y'all. So thank you for joining, everyone. And and let me know if you are joining live, what are you seeing In 2024, what's your kind of pulse on what's going on, in the world of generative AI, how it's impacting you, How it's impacting your business, the different big softwares, that maybe your company is using or not using. I'd I'd I'd love to know because this is why we do this show live, but thank you, to everyone for joining us. Jay saying happy New Year to all. Megan, thank you for joining us. Mike, as always. It's Good to also see former guests like Mike Fauci, in the comments here.
New York Times sues OpenAI and Microsoft
Jordan Wilson [00:05:14]:
Maybret and Wuzzi joining us live as well as Cecilia, Brian, Douglas, everyone. Alright. So let's talk about some big picture things on what's trending in the world of generative AI. Alright. This one, I think, is going to be the biggest. So we covered this in our newsletter, in multiple facets at the end of the year, but, The New York Times is suing OpenAI and Microsoft over AI use of their copyrighted work. Alright. Here's why this is important, and I also wanna give you a little bit of background even on myself.
Jordan Wilson [00:05:52]:
Right? Because I don't know who to root for in this. You know? I'm sure I'm sure a lot of, people out there are maybe pulling for, generative AI, especially if you're an AI enthusiast. But my background is I was a journalist. Right? I spent 7 years as a as a multimedia journalist, most recently at the Chicago Sun Times. You know, did did okay. You know, one ACP story of the year. I was a Pulitzer Fellow. So, you know, journalism is very important to me.
Jordan Wilson [00:06:22]:
You know, news reporting, especially, in the day and age of of generative AI and, deepfakes and misinformation, disinformation, AI is making that so much easier. So, journalism is essential, right, even when we talk about generative AI. And if this news story right here, The New York Times Suing OpenAI and Microsoft doesn't signal that to you, I don't know what will. And we're gonna have, probably next week, a dedicated show, just on this because I think it is that important, and there's a lot of aspects to this story that I think most people are missing. But if you are brand new and you don't understand this or you're like, alright, Jordan, why does this matter to me or anyone? Well, This whatever decision comes out of this case is going to shape all future litigation, because here's here's the reality. There are hundreds of lawsuits very similar to this, most of them on a smaller scale. But the way that generative AI kind of works and I should even probably hit rewind a little bit and even talk about, like, okay. What is generative AI? Right? Because artificial intelligence is not new.
Jordan Wilson [00:07:35]:
Artificial intelligence has been, you know, being used, you know, across, the world, but across, you know, specifically in the US for many decades. But generative AI is a little different. Right? Your traditional artificial intelligence, machine learning, deep learning, was was kind of for niche sectors for many decades or For people who are experts. Right? Generative AI is it's it's not technically new, but it's really just made it splash here over the last, You know, 2 or 3 years. But what generative AI is is essentially simple inputs giving you great outputs. Right. So it it generative AI could be something like what we're seeing here, OpenAI, chat gpt, when you put in a simple text prompt, and you get a much longer text response. So maybe saying, hey.
Jordan Wilson [00:08:22]:
You know, write me a blog post about, this or, you you know, give me a Business plan for this type of business. So that's one example of generative AI is text to text, and then we're gonna talk about here in a second something like midjourney. Right. So mid journey is like text to image. We're gonna be talking about Piccoloabs here in a second. That's a kind of text to video or photo to video. So that is The simplest way to explain what generative AI is. It is simple prompts, in different formats that produces, content in different outputs.
Jordan Wilson [00:08:56]:
Right? So this is why this case is extremely important because it's kind of like the elephant in the room that people don't talk about, but Any large language model or, generative AI model is essentially trained off of copywritten work. That's the reality. Right? Because it's all large language models are essentially trained on the history and the existence of the Internet as well as many other works of art that are maybe not, available publicly on the Internet. So this is going to be very important, what the outcome of this is going to be because it is not just going to impact OpenAI and ChatGPT and Microsoft. It is going to impact how the world, specifically how the US does business. Because what we've seen over the last year, year and a half is this kind of, especially big companies putting, you know, 1 foot in the generative AI waters and 1 foot out. So the outcome of this case, however long that may be, and no one is sure, but it's going to take a while. But the outcome of this case will not only impact, all of these other cases that are currently in litigation, but it is also going to impact a lot of these companies that have maybe been experimenting Or like I said, 1 foot in the waters and 1 foot out of the Gen AI waters.
Jordan Wilson [00:10:18]:
Because here's the reality. One side is going to win. Right. Even if there's some sort of, you know, agreement or settlement, it doesn't matter. One side is going to win. It is either going to be news publishers Whose, work, whose journalism, whose work of arts, whatever you wanna call it, is essentially being used to train these models. Alright. And why does it matter? Well, what we've seen, and this has been the big trend of 2023, especially since chat gpt, you know, got super popular at the end of 2022.
Jordan Wilson [00:10:53]:
You've seen all these news publishers lose traffic. Right. Because normally, you would go into a search engine and you would search something. And then what you would happen is maybe you would stumble upon a New York Times article. You would click on it, And then they would get ad revenue from the ads that they're showing on their site when you get visitors there, or they're driving users there and they're driving subscriptions up. So think about across the scope of tens of thousands of publishers. Right? Not just your your newspaper, your your journalism, but all across. Right? Like another, very popular, I guess, company that kind of got hit when generative AI came out is Stack Overflow.
Stack Overflow assists with large language models.
Jordan Wilson [00:11:29]:
So Stack Overflow is essentially a, I would say it's a niche, but very large, website that helps people with technical issues. Right? So When people started, asking, you know, chat gbt or other large language models, these issues that they're now just in this large language model that has been Built off of more or less, like I said, copywritten work or the open Internet, these publishers now are struggling. Right? You have tens of thousands of publishers that are in the a similar position as The New York Times, and they're saying, well, Our ad revenue is down. Our subscriptions are down. Our, you know, users on our website, whatever it may be, is down because large language models are providing all of this information, and they're not you you know, different different large language models work differently, but they're not always citing. Right. They're not always giving a link. And in most times, especially recently, they're not.
Jordan Wilson [00:12:26]:
Right. So this case here, The New York Times suing OpenAI and Microsoft is going to be, I think, One of the biggest news stories of 2024, and not just news stories, but how it how business works. I can't emphasize enough how impactful whatever decision is made in this case will be to the world of generative AI. That's why I wanted to talk about this one, a little bit more than others. But, also, for everyone joining us live, what do you think? What do you think? Right? Sean Sean joining us here, on YouTube. Sean, thanks for joining us. So he said, the suit the suit suggests the drama at OpenAI Might have been around the massive misuse of copyright protected content. Yeah.
Jordan Wilson [00:13:14]:
We're not quite sure, you know, exactly what that drama is, and we're gonna be talking about that here in a second as well. So, let's keep going because there's a lot to get caught up on. Right? There's a lot that happened over the last couple of weeks, couple of months, as we head into 2024. So speaking of OpenAI, right, this is going to be impactful as well. And, hey, if you are listening on the podcast, we always leave a link to the live stream. I am showing some slides, here, on the live stream, but don't worry. I'm gonna do my best to try to explain it to you as well. But I'd say one of the next most impactful, situations here is OpenAI is growing despite turmoil.
OpenAI's revenue hits $1.6 billion amid drama.
Jordan Wilson [00:13:54]:
So, this was a report From the information saying that OpenAI's, annualized revenue topped off at $1,600,000,000, Right. As companies at the as customers have shrugged off the CEO drama. Right? So, yes, if you were sleeping under a rock or maybe you don't follow generative news. You know, OpenAI CEO Sam Altman was fired in November, and then within about a week or so, he was reinstated as CEO. So There's a lot of things going on behind the scenes. I think we have, like, an hour long episode on that, so we'll make sure to link that in the show notes as well. But It's going to be important to keep an eye on OpenAI. Right? Not just what we just talked about with, the the lawsuit with The New York Times, Suing OpenAI and Microsoft, but also what's what's going to be happening with OpenAI? There are some reports, Yeah.
Jordan Wilson [00:14:48]:
You know? Unconfirmed right now, but there's some, reports out there, and we've talked about it in our newsletter as well. So make sure you go sign up for that at your everyday AI.com. But there's been reports that, you know, OpenAI may be, kind of phasing out plug ins as they try to focus more on these custom GPTs. I personally think that's a big mistake, but we'll see. There's gonna be a lot, that's going on at OpenAI. Specifically, yes, They're driving in massive amounts of revenues. They are striking, you know, partnerships with other companies to try to bring in more, How should I say it? More formal content partnerships versus, you know, kind of just scraping the open web. So it's it's going to be interesting.
Jordan Wilson [00:15:36]:
It's it's it's going to be interesting on what happens, as we look at OpenAI and, you know, board shake ups, all of these different things. Alright. Speaking of large language models, another Trending topic that's worth keeping an eye on is anthropic is growing very quickly. Alright. So, anthropic, so, kind of a screenshot here from CNBC, but They're saying that the Anthropic is already in talks to raise $750,000,000, funding at an $18,400,000,000 valuation. Also recent reports, fork, Anthropic is forecasting $850,000,000 in revenue in 2024. So There is this race. Right? There is a large language model race, and OpenAI is very far ahead of everyone else, specifically because of their partnership, I think, with Microsoft.
Jordan Wilson [00:16:31]:
Right? They were, the first, You you know, I'd say big model, to come out with their, chat GBT in November 2022. Obviously, their GBT technology was available for years, before that, but that was kind of, I'd say, the 1st splash that led to the generative AI wave of 2023. So it's gonna be, interesting to see What happens with some of these other competitors, specifically, Anthropic? So Anthropic, obviously, if you haven't used their, Their platform before is a large language model. It's pretty good. It's not my favorite personally, but, the Claude. So they have their Claude model, and it's it's it's going to be, I think, very telling to see what Anthropic's next big move is. Right? So, they're raising a lot of money. They have a lot of great partners on board.
Jordan Wilson [00:17:26]:
You see now, you know, kind of OpenAI maybe in some murky waters. Google, which we're gonna talk about here in and 2nd, I think, really fumbled, the bag with with its latest large language model, offering in Gemini. So I think you have to keep an eye, on Anthropic Quad, and here's why. Like I said, so many of these news stories that we're talking about here, some of these, trends, you know, in in the latter part of 2023 as we head into 2024 are going to impact business decisions. Right. I guarantee you, there are thousands of decision makers at large companies right now closely following What's going on with OpenAI and Microsoft's ongoing lawsuit with The New York Times? Because Microsoft 365 Copilot is largely based off of GPT four, which is OpenAI's latest and best model. Right. And you have now enterprise companies across the United States using Microsoft 365 Copilot, again, Based off of GPT four.
Google's generative AI falls behind competitors.
Jordan Wilson [00:18:43]:
So I expect Anthropic In 2024, specifically now with, some of this uneasiness or this cloud of uncertainty, around OpenAI, specifically as it relates to This ongoing litigation with, The New York Times. So, Infrappa Cloud is definitely one to keep an eye on. Alright. And, hey, as a reminder, if you're joining us live, thank you as always. Like Leonard here saying happy new year to everyone. I wanna know, What are your thoughts on some of these trending stories? What do you think 2024 has in store? But here's here's one thing, and I've I've had a hot take episode on this where I kind of brought out a flamethrower on Google. So Google released their Gemini model. And and here's the thing.
Jordan Wilson [00:19:37]:
There is 3 different versions of it, but the one that they kind of released in their, You know, Bard. So Google Bard is kind of the, Google's equivalent of ChatGPT, but they updated the model, inside of Google barred from what was called the palm 2 to Gemini, specifically Gemini Pro. So there's essentially 3 different versions of Google's newest large language model, Gemini. So it's Gemini Nano, which is really just for devices. It is a smaller use case, but I think might be the best use case. You know, having an entire local large language model on a hardware device is extremely powerful. And then you have, Gemini Ultra, which has not been released yet, and that is supposed to be the biggest and best, model. However, Google, last month, in December decided to release Gemini pro.
Jordan Wilson [00:20:27]:
So that is their middle model. And you'll see here even on this, the screenshot in this VentureBeat, article where it says Google Gemini is not even as good As GPT 3.5 turbo researchers find. So, yes, Google's Gemini Gemini Pro model that they released, with a kind of shady marketing video. Again, Did a whole episode on that, so you can go listen to that. But the model was not very good. Right? So Google essentially was Setting off sirens and saying, look at us. Look at this new model. Look at this splashy marketing video.
Jordan Wilson [00:21:04]:
And and Gemini Pro, if you look at the benchmarks And if you look at apples to apples comparison, it was largely behind GPT 4, right, OpenAI's model that had been out for many months. So it's still worth paying attention to, obviously. Right? Google, Google owner Alphabet is, you know, one of the largest in companies in the world, so, I do expect them to bounce back. But, again, I think Google has continually Drop the ball when it comes to generative AI, their communication about their models. You know, obviously, when they first released, Google barred. They did so with an error in their marketing video that had an incorrect response. So Google has continually, I think, been their larger competitors, and they have dropped the ball over and over. But as we look forward in 2024, you can't write Google off, obviously.
Jordan Wilson [00:21:59]:
You know, one of the largest companies in the world. So many companies, even, you know, my company, we run on, Google Workplace. Right? So, As their AI hopefully improves, we might see them kind of rise up a little bit and, you know, I guess stake a bigger claim in the generative AI space. Alright. Speaking of Google, yeah, This was in my 2024 hot takes preview. Jobs are going to be lost. I know no one wants to talk about that. I know no one wants to talk about that, but here, this was widely reported, but, this article here from Search Engine Land, talking about Google Ads team is facing a major restructure, with automation.
Jordan Wilson [00:22:48]:
But there's reports that Google's ad sales team, which is 30,000 people. There's reports that, yeah, people are saying it's gonna be all 30,000 people laid off. I don't think All 30,000 people are going to be laid off, but there will be, according to reports, substantial layoffs coming in Google's ad, ad sales department because of the success of, guess what, generative AI. So, yes, we we we talk about this all the time. AI will create new jobs. Yes. But in this case, let's just you know, I don't like making random projections, but let's just say half. Let's just say Google lays off half of their 30,000 member ad team.
Jordan Wilson [00:23:34]:
So 15,000 people. Are they gonna create 15,000 new jobs specifically, around AI and ads that weren't there before? Probably not. Right? I've said this once. I'll say it many times on this show. Wall Street hates employees, Period. There's going to be massive, massive, massive layoffs in 2024, as companies finally figure out how to properly implement and integrate generative AI, into their daily daily workflow. And I've said this all along. I actually said this on the very first episode of everyday AI, some almost, you know, 7 months ago.
Jordan Wilson [00:24:19]:
You are going to see huge, huge, huge layoffs with generative AI as soon as companies figure it out. So it's something I know we don't wanna talk about it. And, you you know, people wanna talk about the optimistic side all the time and which is great, but I'm a realist here, y'all. All of the biggest companies in the world, right, they have either already or they will soon talk about Layoffs because of generative AI. Alright? Companies are laying off tens of thousands of employees over the last 18 months, Yep. They're investing, in some cases, tens of 1,000,000,000 of dollars, you know, into their own, AI offerings or 1,000,000,000 of dollars in investment in other companies. So it's important to keep an eye on in this, kind of what's happening, at the Google Ads team with these 30,000 employees Will probably be an indicator of something bigger to come. Alright.
Jordan Wilson [00:25:18]:
Another big story here. Microsoft. And this was, I think, pretty pretty recently. But Microsoft has released, their free Copilot app on Android and iOS devices. So this is something I think that's not getting a lot of attention, and it probably should be. Here's why. It is free. And like we talked about just previously, Microsoft Copilot and a little bit more on, Some of my, I guess, beef with the marketing around it, but it's it's based off of the GPT four technology.
Jordan Wilson [00:25:51]:
So maybe you don't wanna pay $20 a month for chat GPT. You don't have to, because at least right now for very limited things, you can access, the GPT 4 technology in the free, Microsoft Copilot app. So my beef with this marketing round, it's it's kind of confusing. Right? Because, originally, we were referencing, kind of Microsoft's AI, Gen AI offering as Microsoft Bing, and then it was, you know, their Bing chat, and then it's Bing Copilot. So, I think the best way to differentiate this if you're not looking on, if if you're not joining us live here, but, essentially, you can download, this Microsoft Copilot app on your phone, and you can essentially chat with their, Bing Copilot. So You can ask it anything like what's, showing, here on the screen. You can create images with words, and that's through, their DALL E integration via OpenAI, their DALL E three, integration. So there's a lot of, I think, great use cases.
Jordan Wilson [00:26:55]:
So if you are looking To better prepare yourself for generative AI and how it will be used in your company, one of the first things I told people is stop using Google. Right? So whether you use OpenAI with, you know, ChatGPT with plug ins or their browse with Bing feature or you're using, you know, Bing Copilot, or, you know, Google's, search generative experience. I think one of the best things that you can do, which we're gonna talk about more tomorrow, to prepare yourself, and to make yourself, I'd hate to say more irreplaceable, but if you're worried about job security or if you're just looking to grow your Grow your career. Grow your company. You should be using generative AI as much as possible, and I think this is probably one of the easiest ways now, a free app from Microsoft that gives you access to GPT 4 technology, that gives you access to, the latest, kind of text to image model, DALL E 3 from Microsoft or or sorry. I'm sorry. From OpenAI. I think it's a great way to do it.
Jordan Wilson [00:28:01]:
Alright. Couple more big trending stories, here in the world of generative AI as we kick off the new year. Apple. Yes. Something that we don't really talk about a lot on the show. Right? Even if we just look at Microsoft, Google and Apple. Right? I think that's, like, 3 of the biggest 8 companies here in the US. Three very different approaches to generative AI in 2023.
Jordan Wilson [00:28:30]:
You had Microsoft, I'd say, leading the pack. Right? So we just talked about, micro, You know, 3 65 Copilot, which is generative AI baked into the operating system that, allows all of Microsoft's Different apps to talk to each other with generative AI. I think as more and more companies get ahold of it, it's going to be A complete game changer. And then you have Google, which, again, I think they've fumbled their generative AI offering. I'd say they've been trying to play catch up, with Microsoft because Microsoft with its partnership with OpenAI And it's 49% ownership stake reportedly. They've been ahead of it. Microsoft's been ahead, so I think Google had some pressure to, release, it's kind of AI offerings maybe sooner than it wanted to, which I think has led to them fumbling, the marketing and the rollout Significantly, but then you've had Apple, which you've heard about nothing aside from rumors. Right? But we do know, at least According to reports that Apple is working very hard behind the scenes feverishly.
Partnership deals and tech developments in 2024.
Jordan Wilson [00:29:39]:
So this, This report from The New York Times is saying that it's offering publishers deals worth up to $50,000,000. So partnership deals, I think, are gonna be huge in 2024 as the, OpenAI New York Times, case gets Litigated in the courts, but we've already seen signals from Adobe working with, kind of a more, I'd say legal approach. And it looks like Apple as well is trying to strike up large partnership deals before it rolls out its, you know, rumored large language model. You know, that's most people are calling it Ajax or whether you wanna call it Apple GPT, whatever it may be. But, whatever happens with Apple, I've always said they are late to the party, But they're usually the coolest kid there. So I'd say whether that's in, you know, 9 months or 2 years, whatever Apple does release is going to be monumental. You know, kind of a lot of the rumors are is you're gonna have a, you you know, Sort of large language model or an AI assistant on your iPhone or on your, Mac a computer that works on the operating system similarly to, how Microsoft 365 Copilot works. So it's something definitely to keep an eye on, and, App Apple's much more calculated, and safe and slow approach.
Jordan Wilson [00:31:12]:
So far, at least when it comes to, you you know, company valuation because I think that's what drives so many of these, new announcements and, new features sometimes. Apple is not super far behind. It's not like, you know, they're getting crushed, on on the stock market. They're, you know, keeping up. They're not as, You know, far ahead, you you know, not making as big of gains as a company like Microsoft. But, Apple, late to the party, but I think they're still gonna be the cool kids, so it's something to keep an eye on. Alright. Couple other things as we wrap up what's trending in In the generative AI world and why it matters, Pika Labs.
Jordan Wilson [00:31:53]:
So they announced their Pika one point o. So Pika is a Very similar to runway. So we've had a couple runway episodes here on the Everyday AI Show, so make sure to go check those out. But, Pika, I'd say, is A huge competitor. So, you know, they released their Pica Labs one point o, which is essentially text to video. Right. And then Piccoloabs, Runway, they also have different features where you can go photo to video. But If 2023 was the year of, you know, text to text, you know, kind of with ChatGPT, you you know, with, GoogleBARD, With, you know, being copilot with IntrepidClaud, I think 2024, and we talked about this on the 2024 predictions.
Jordan Wilson [00:32:38]:
I think 2024 is gonna be the year of, you know, kind of, text to video or photo to video. You know, when, these Technologies first started rolling out about 2 years ago. They were archaic. Right? They didn't look very good. They actually looked pretty bad if I'm being honest. But Recent offerings, you know, from, Runway's Gen 2 and Pika Labs 1.0 are pretty impressive, especially Pika's kind of first, A big splash in this space. The results have been amazing. We'll probably share a couple in the newsletter.
Jordan Wilson [00:33:11]:
So if you're not already subscribed, make sure you go to your everyday AI.com and subscribe, so you can see those as we share them. But I'm also curious. So aside from, yes, PICA also announced a $55,000,000, funding round, but I'm also interested to see how Runway responds. So Runway has has been the leader, I'd say, by a very wide margin, in the text to video and in the photo to video space. So I'm gonna be interested whether it's, you know, their their Gen 3 offering or, you know, maybe some of their next updates, but this is a space that You're going to see a lot of. You're gonna see a lot of. So in the same way that you've probably you know, whether you're on social media or, you know, looking at things online, it's probably how in 2022, you couldn't really escape chat gpt or maybe you can't escape Seeing these, you know, mid journey images in your social media feed, I think the same can be true for video in 2024. It is going to be a huge space Because the quality has not been there, but I think now with Pica Labs and with whatever Runway responds to, it's going to be there.
Jordan Wilson [00:34:19]:
And I think it's gonna change How small businesses can do marketing. It's gonna change the creative and the storytelling process significantly. Y'all, I have a background in, you you know, creating photos and videos and storytelling, obviously. And and what, you you know, Pica Labs 1 point o and and Runway, what it allows the average consumer with not a lot of technical skills, not a lot of creative skills to produce is astonishing. The quality of these is now actually usable. Right? Emphasis on usable. It's it's again, it's, You know, you can't really create something, out of the box that looks like it was created, you know, in a studio, but I think that's the direction of where things are heading. Alright.
Jordan Wilson [00:35:03]:
Let's keep this thing going. Midjourney, big news. Trends, something to keep an eye on. Midjourney v six, was announced in December. And if you haven't checked it out already, I can't encourage you enough to go check out MidJourney v six. A very, very brief history. So, MidJourney releases pretty, pretty large updates, you know, every every month or so. So, I'd say once MidJourney v four came out, that's when the the quality of MidJourney with its text To image technology with its text to image kind of generative AI platform.
Jordan Wilson [00:35:44]:
I think v four is when you could start looking at the outputs and saying, okay. Yeah. You can use this commercially. You can use this, for a a big creative project. Obviously, we have to keep in mind what we talked about earlier because there's plenty of lawsuits out there, as well against a lot of these, text to image, generators, but MidJourney v six is leaps and bounds better, I'd say than any other, Text to image platform out there right now. There's a lot of them. We talked about DALL E. There's stable diffusion.
Jordan Wilson [00:36:19]:
There's Leonardo. There's a lot of different of these text to photo, but right now, especially with this v six update, MidJourney is Straight crushing it. They are straight crushing it. Also moving off of Discord and being able to use Midjourney now, on the website, is is a welcome change and also a big step, for the, for the industry as as a whole. Alright. Those are the biggest trends that you need to be paying attention to. So like I said, 2023, I think a lot of us here in the US, maybe with the holidays, we took a little break, right, ourselves included. So today's episode, the whole point was to give you a little bit of an update on, hey.
Learn generative AI basics in our comprehensive course.
Jordan Wilson [00:37:07]:
Here's what's been going on the last couple of weeks and the couple of months. And as we look forward in 2024, all of those stories, as they unfold, are going to be impacting how we do work. Right? Generative AI in all forms is going to be extremely, extremely impactful to how we all do work, which is something we're gonna be talking about tomorrow. However, I'm showing something on my screen now. I kinda teased this once, in December, but we have a free, Yes. A free 3 hour generative AI course. So if you want access to this course. I know a couple of y'all did this last week.
Jordan Wilson [00:37:54]:
But if you haven't already gotten access to this free 3 hour course yes. It's a 3 hour course. It took us maybe 30 hours, you know, to put all of this together. So this is an incredible resource. Alright. So just reshare This. Right? So if you're listening on the podcast, we always have notes to, you know, kind of the LinkedIn. So share this post on LinkedIn.
Jordan Wilson [00:38:18]:
Share this, you know, on Twitter, and I will send you access to this free generative AI course. And here's what you learn. You actually learn a lot. So you learn Some basic and advanced things within ChatGPT. You learn a lot within using even Bing, kind of their Bing search or now called, you know, Copilot. You learn runway. You learn mid journey. So some of those, you know, text to image, And then photo to video platforms as well as 11 Labs text to speech.
Jordan Wilson [00:38:50]:
So this is if one of your goals in 2024 is to better learn generative AI, to learn the basics. I get it. It's hard. There's a lot of noise out there. This free course Not only teaches you the basics and some nice tips and tricks on 1 platform, but it covers everything From text to text, text to photo, photo to video, text to speech, and then putting it all together and understanding how all of these different platforms work together. So I, obviously, am a little biased, but I can't recommend this course enough to anyone out there even if you are, a Gen AI, you know, doing it on the day to day. Even if you are a little advanced, I think that there's a lot to learn in this course. So make sure if If you're listening to this on the LinkedIn live, just click repost.
Jordan Wilson [00:39:40]:
I'll share this. Twitter, same thing. Just, you know, retweet, this episode. And then if you're listening on the podcast, check the show notes. Let me know once you've shared it, and I'll send you, I'll send you access to this free 3 hour course. Alright. Your everydayai.com. That is the website.
Jordan Wilson [00:40:02]:
If you are new here joining for the 1st time, I have to tell you, we have some big things coming. Alright. We have some big things coming, not just to our website, to our newsletter, to the live stream, to the podcast, but a lot more. So you're gonna wanna make sure to go check it out. So go to your everyday AI .com. Sign up for that free daily newsletter to stay ahead. Jay asking here, do you have To have paid access to the various services to take the course, no. It's all absolutely free, Jay.
Jordan Wilson [00:40:33]:
Free, free account to sign up. I'll send it all to you. So make sure to join us tomorrow. Alright? So maybe maybe this episode got the, got the wheels turning in your head, right, as we caught up with everything that's going on in the generative AI world. And you're like, okay. How how can I use this? Right? How am I gonna practically use, you know, ChatGPT or MidJourney or, You know, some of these different tools and techniques. Tomorrow's episode, you don't wanna miss it, so make sure to tune in, As we go over 7 ways to use Gen AI in your business in 2024. So thank you for joining us, and I hope to see you back tomorrow ad And every day for more everyday AI.
Jordan Wilson [00:41:19]: