Ep 195: FTC investigates Big Tech, Apple’s AI and LLM – AI News That Matters

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Apple's AI and LLMs

The recent announcement by Apple of incorporating generative AI capabilities in their devices has stirred the tech community. Following the steps of Samsung, Apple plans on harnessing the power of edge AI, thereby providing devices with the capability to run generative AI locally. This is touted to augment Apple's smart assistant considerably, optimizing it with greater utility and intuitiveness. Such advancements are a signal towards a monumental shift in how businesses can leverage the persuasive powers of AI.

Google AI Video Model - Lumiere

Hot on the heels of large language models making waves in 2023, 2024 is set to become the year of AI video models. Industry giant Google has announced its innovative AI video model, Lumiere. This eagerly awaited video model promises to outdo its counterparts, breaking ground in areas of realism and fluidity of movement. Lumiere’s ability to generate videos from text prompts, using even public domain artworks, can be a game-changer, providing businesses an innovative way to create highly personalized marketing videos with unprecedented ease.

FTC Investigates Big Tech

Big tech AI corporations, including Google, Microsoft, Anthropic, and OpenAI, are under the FTC’s microscope, making the regulatory landscape of AI a cause of concern. The probe aims to maintain a competitive environment and understand the investment and partnership dynamics among these major players and AI startups. Organizations should consider this an opportunity and exercise caution while building their AI strategies around the possible regulatory constraints.

OpenAI's GPT Mentions

The unveiling of OpenAI's GPT mentions, a new feature that allows users to mention various GPTs when interacting, facilitating customization of ChatGPT for specific business applications. Although initially, the decision to phase out plug-ins in favor of GPTs faced criticism, GPT mentions show great potential in bringing back plug-in like functionality, thus paving the way for automation of several manual tasks.

The Future of AI

Keeping pace with rapid advancements in generative AI, companies catering to various industries, including healthcare, are exploring innovative applications. Placing AI at the core of operations can significantly improve productivity and facilitate better customer engagement.

AI has permeated everyday life and it's high time businesses too, leverage its transformative potential. By finding the right balance between innovation and ethics, organizations can embark on a path of digital advancements that redefine the way they function and contribute to the evolving digital economy.

Topics Covered in This Episode

1. OpenAI's New GPT Mentions Feature
2. FTC's Investigation of Big Tech Companies
3. Apple's Upcoming Generative AI Capabilities
4. Google's New AI Video Model, Lumiere
5. Samsung's AI Developments

Podcast Transcript

Jordan Wilson [00:00:16]:
How can you possibly keep up With everything going on in the world of AI right here. Every Monday, this is what we do. We keep you and Up to date with everything that you need to know that's going on in the world of generative AI news, happenings, updates, everything. So thanks for tuning in. We're gonna talk about AI news that matters today. My name is Jordan Wilson, and I am the host of Everyday AI. In everyday AI, well, it's for you. This is to help everyday people learn and leverage generative AI to grow their companies and to grow their careers.

Jordan Wilson [00:00:51]:
So thank you for joining me. If you're listening on the the podcast, thank you so much. Make sure as always to check your show notes. A lot of other information in there as well as if you wanna, you know, send me an email, ask me a question, connect on LinkedIn, whatever it may be, and we're gonna actually start, you know, Dropping some surprises there, in the show notes probably this week, so make sure to keep an eye on that. If you're joining us on the live stream, like Megan joining us, and Woozy, thank you for, tuning in as always. This is your hey. This is your one stop shop. You know, if you can only tune in One day a week, and if you want to know what's happening in the world of AI news and if you wanna know how it impacts you, this is your show every single Monday.

Jordan Wilson [00:01:35]:
Alright. So as a reminder, if you haven't already, go to your everyday AI.com and sign up for the free daily newsletter. Yes. It's a live stream. It's a podcast. But, both in today's news that we're gonna be going over and in our other shows this We we always each and every day, probably about, you know, midmorning, you know, usually about 11, 11:30 AM Central Standard Time. We send out our newsletter. So if you wanna know more about today's stories or, just anything, make sure to sign up for that free daily newsletter, and and check out our website while you're there.

Jordan Wilson [00:02:08]:
I tell people it is a free generative AI university. Now we're nearing our 200, 200 episodes. So we have 200 back podcasts that you can go listen to As well as, you know, 200 now newsletters you can go back and read. So, literally, I honestly think it is the top, source of free, vetted information on generative AI on the entire Internet. So make sure to go check that out. Let's get into it. Let's talk about the AI news that matters for the week of January 29th. Alright.

Jordan Wilson [00:02:40]:
Let's start it off high level, some exciting news from OpenAI. And, hey, let me know if you have access to this right now. So OpenAI has, unveiled its mentions feature. Alright. So, this is a brand new feature that was released, I believe Friday afternoon. So, obviously, these big updates always happen a couple hours, after after our broadcast, but, OpenAI just started to, release this new feature called GPT mentions. Alright. So here's essentially what it is, How it works.

Jordan Wilson [00:03:15]:
Again, right now, we don't, we don't have access. Usually, when OpenAI, you know, kind of releases a big new feature like this, they slowly drip it out, you know, to their users. So, I'd say, I don't know, maybe 5 to 10% of people have this right now. So make sure to check your account. You know, if you do have that chat GPT plus $20 a month paid plan. But here's how it works. Essentially, you can mention different, GPTs when you are chatting. So here's what that means, and I have a little example here on the screen.

Jordan Wilson [00:03:49]:
But essentially, you know, if if you create, let's say, your own custom GPT. And if you don't know what that is, let me just quickly explain that so then you can kind of see how this GPT mentions, could be a huge step forward when it comes to working with large language models, specifically for business use cases. Right. So a GPT is this. It's it's creating a custom version of chat GPT kind of tuned or, tweaked for your own purposes for your own use cases. So you can pretty easily, you know, upload different files into a a knowledge base, and You can kind of configure, a GPT to to work how you want it. Right? So you can tell, you know, essentially, assign chat GPT a role for custom GPT. You know, upload different knowledge files and, you know, kind of instruct this GPT to to use these knowledge files how you want it to.

Jordan Wilson [00:04:40]:
Okay? So Let's let's start here. Literally last week, I talked about how I think OpenAI is making a mistake with GPTs, Specifically, as it came to their, kind of reported phase out of the plug ins mode. Plug ins mode, Still, it's still there today, whether it's there next month or next year. Who knows? But, the, the reporting all along has been that Apple is going to or or sorry. The OpenAI is going to phase out, plug ins in lieu of the GPTs. And I've been very hard on OpenAI because I said, well, that you know, we're we're we're all the everyday user is going to lose so much, practical use cases for this OpenAI technology. When you can go into the the the plug in repository, I think there's 1300 plug ins, I mean, you can easily add them and and mix them. Right? I think that was the big, you know, the the big benefit of using plug ins is you could use any 3 Plug ins at any given time.

Jordan Wilson [00:05:44]:
Right? And I said phasing plug ins out in favor of GPTs was going to be a huge mistake. But I did say this. I said GPTs as they are today. Right? I said that in the newsletter. I said GPTs as they are today, but that changed. Right. That changed pretty significantly now with this feature or this, ability of mention. So, again, I've only been able to go, You know, watch some demo videos, but what this should allow you to do is to have some of that plug ins functionality, You know that we teach in our free prime prompt polish course of being able to kind of tap into these multiple different services at once in one chat.

Jordan Wilson [00:06:24]:
So as an example, let's just say that you are using a GPT that helps you code. Right? A great coder or maybe you are a great web developer, but you found a great custom GPT that helps you write better code faster. Right. So now when you are chatting, with that GPT that helps you do coding, then you can call on or mention A GPT that helps do web development as an example. Right? So now you can see the power where you can, kind of have a chat With a GPT that is, geared toward web development or coding, and then in the same chat, go ahead and mention, You know, a GPT that helps you do web design. Alright? So now you can see, you know, bringing some of that functionality that that we'd love, with plug ins, by being able to, you know, build what we call plug in packs, which is any 3 plug ins at a time. I think that's where, If I'm being honest, and this is one of the reasons why we use ChatGPT so much more than any other large language model, is the ability to tap into these third party and outside services that can really start to automate, a lot of the day to day manual tasks that you do. Right? At least right now, you don't really have that functionality in other large language models like Anthropic's Claude.

Jordan Wilson [00:07:46]:
You know, Google BARD, it has its extensions that, you know, sometimes work with with its, You know, with with YouTube and, Gmail and, you know, your Google Drive, at least in our testing, it it's it's a little finicky. Right? But that's only Google pro Google's products. So, with this, the GPTs inside of OpenAI with the ability to mention other GPTs, it really, hopefully, will bring in kind of that functionality that we've loved, by using 3 plug ins at a time because that's where you can Start to literally automate so many, you know, those manual time consuming tasks, that we all have to do on a day to day basis. Alright. Hey. This is good. We, some people have it. Alright.

Jordan Wilson [00:08:34]:
So Tara has access to it. Daniel said, you know, he it does work. Tried it this weekend. So, yeah, it looks like, you know, some people do have access to it. I've even seen that, You know, if you have a Teams account, some people in the Teams account have access to it, whereas some people don't. So at least hey. As soon as we get more information, you Yeah. Kinda like what Tara's saying here.

Jordan Wilson [00:09:03]:
It's it's, you know, kind of, bringing it into this this plug in mode or this plug in model, which I agree. Alright. Enough about that. Let's keep going. Although I could talk about that for a very long time, but there's some actually huge news that I think we should all be paying attention to. You know, when we talk about the news that matters, this is one of those news pieces last week that I think just kind of got swept under the rug, But the FTC is investigating big tech AI companies. Alright. So here's what's happening.

Jordan Wilson [00:09:32]:
The Federal Trade Commission is now Demanding information on partnerships from some of the biggest AI companies. Alright. So here's what's happening. Amazon, Google, Microsoft, Anthropic, and OpenAI now have 45 days to provide information regarding investments and partnerships To the Federal Trade Commission. Right? So, what's happening now is, you know, regulators are calling a lot of these partnerships Quasi mergers, and I quote. Right? Not not my words. That's theirs. So here's what's happening in the FTC.

Jordan Wilson [00:10:10]:
It appears is really starting to dig into some of these large partnerships, because they're saying it's taking away, the competitive landscape. You know? So at least here in the US, you know, one thing that the FTC does is it's it's always trying to make sure that the competitive landscape is and that no 1 or 2 companies or 3 or 4 or 5 have a complete monopoly, right, over, you know, the entire, landscape. So here's kind of why, the the the FTC is investigating here. And, again, right now, we don't know. We don't know anything aside from this announcement. Again, showing the, the screenshot here on on the live stream from the FTC website That's launching the inquiry into these generative AI investments in partnerships. Alright. So if you don't know how these are working, here's kind of how.

Jordan Wilson [00:11:02]:
So, essentially, Microsoft reportedly has invested tens of 1,000,000,000 of dollars into OpenAI and reportedly has a 49% ownership stake. So, Okay. You can see how the the Microsoft and the OpenAI, you know, kind of 2 juggernauts in the generative a a, generative AI space. So the FTC is saying, alright. Do they have too much power? Right? And it obviously doesn't stop there because you look at, you know, probably one of the other Biggest players in the large language model, kind of game, you would say is Anthropic's Claude. You know? They're definitely a Kind of top 4 large language model right now, but, you know, 2 of their biggest funders are Alphabet, paired company of Google, as well as Amazon. Right? So right there, you have your 3 probably biggest tech companies in Microsoft, Google, and Amazon, Investing 100 of 1,000,000 or 1,000,000,000 of dollars into these 2 startups. OpenAI, Even though, you know, OpenAI has been been around for, you know, I think 9 years, 8 or 9 years now, and it's anthropic.

Jordan Wilson [00:12:11]:
So this is something to definitely keep an eye on. What measures may the FTC, be looking to put in place, if any? But this, this new, investigation was reportedly sparked by the OpenAI turmoil in November. So that was when, OpenAI fired its CEO, Sam Altman. And then, you know, about a week later, Sam Altman was reinstated as CEO, you know, in in part, obviously, because of, you know, Microsoft's involvement. They wanted to, you know, make sure that, this situation, this turmoil was, resolved in a way that obviously didn't impact, you know, its products offerings or stock price. Right? So There was, some heavy involvement in the kind of negotiation talks, between Sam Altman, reportedly, between Sam Altman, the OpenAI governing board, and there's obviously some changes put in place at the board. So, you know, there's there's multiple things here that the FTC is taking a look at, and it yeah. It should be interesting.

Jordan Wilson [00:13:17]:
You know? That 45 day window is you know, should be coming, you know, early to to mid March. So It's something to keep an eye on, at least for me personally. But who am I? I'm just a random guy that talks about generative AI every single day. To me, I don't think necessarily, that these these companies are, squashing competition. I do think that this is the the new direction of generative AI companies. Right? And I think it's actually smart from the big companies. Right? So even let's look at Google as an example. Google has their own Large language model.

Jordan Wilson [00:13:58]:
Right? They have their new, model that they just launched a couple months ago, Gemini. So, you know, you have your your Gemini Nano that's now coming out in the Samsung smartphones. You have your Gemini Pro, which is now powering, you know, Google Bard, And then you have your Gemini Ultra, which has yet to be released. So Google does have its own generative AI, large language models, but at the same time, is investing a lot of money into anthropic. So I think even just that one argument right there that Alphabet can make and say, hey. You know, we're we not only have our own product, our own service, our own large language model offering, but we're investing in others. Right? In these companies, you know, your Amazon's, Microsoft. Amazon, Microsoft, Google.

Jordan Wilson [00:14:46]:
You know, it's not like they're only investing in these companies. You know? They have dozens of other large investments into other generative AI companies. So yeah. Regardless, it's something I think that you should definitely keep an eye on. I don't know if anything, you know, groundbreaking is is going to come from this investigation, but still keep an eye out, Early March on what this investigation brings. And, hey, I'd love to know, even from our from our live audience, tuning in here. What are your thoughts? You know? Or if you're listening on the podcast. Do do these companies, are they, Building monopolies.

Jordan Wilson [00:15:24]:
You know, if if if if you're a smaller, large language model company, can you still compete? I do think it's interesting that, you you know, the one company, The 1 big tech company that obviously wasn't mentioned here is Meta. Right? The, you know, parent company of of Facebook, Instagram, WhatsApp, etcetera, they weren't mentioned, you you know, in this investigation from the FTC. So a pretty interesting tidbit there. Alright. Let's keep it going and talk about our next big piece of AI news that matters. Apple Making some big, AI news kinda behind the scenes with its, upcoming software, Update and, some some reports that are showing that they're really putting a lot of, AI technology into Siri. Okay. So right now, Apple is working on some major new AI features reportedly for its Ios 18, its next big update to its, operating system for iPhone, including reportedly a new version of Siri that is powered by large language models.

Jordan Wilson [00:16:29]:
So to aid in this development, they are reportedly using OpenAI's chat GPT API for internal testing according to new reports and comparing the results with their own AI models. So Apple is, reportedly testing up to 4 different AI models, Including its own Ajax model, which, you know, previous reporting has showing has showed that they are spending more than $1,000,000 per day, developing this new model, and they are using, you know, ChatGpT's OpenAI, integration. So, Some some some new leaks have showed, that they are kind of, you know, not just testing their own models, but also, testing internally, using ChatGPT in their new Ios. Also, Bloomberg is reporting that Apple's goal is to fill Ios 18 with features powered by the company's new large language model and also integrates AI into their messages app. Alright. So this the the Ios 18 update Could potentially be the biggest update in the history of iPhones. Right? When you talk about a decade plus, of iPhones and, you know, a decade plus of operating system updates, bringing generative AI, bringing the functionality of large language models into the iPhone, could be one of the biggest updates really ever in terms of, you know, operating soft you know, The Ios, with Apple. So this is, expected to be announced at the WWDC 2024 in June, Which is the worldwide developer conference for Apple.

Jordan Wilson [00:18:10]:
So that's kind of the the expectation on where we would at least see, the 1st official announcement from Apple. So we've talked about this a lot here on the everyday AI show about Apple's moves, in the kind of, you know, large language model and generative AI space. I've said it once. I've said it a 100 times. Apple historically is never first. Right? They're very, very rarely first when it comes to, breakthrough technology, but They are usually best or at least better than their competitors. And why this is, especially timely right now is, Well, Samsung, you know, probably Apple's number 1 competitor on the smartphone market. Samsung has been pushing their new, their new phone, extremely hard that has AI, you know, edge AI, which is essentially generative AI Built into the phone.

Jordan Wilson [00:19:09]:
Okay? And let's just real quick talk about what that means. What does edge AI, mean or, You know, edge devices. So that is when you have generative AI capabilities working on an actual device and not relying on the cloud. Right? So what that means, right now, if you log in to ChatGPT as an example, you are logging on to a website or you are using the, official, ChatGPT app. Okay? So you are using a third party's compute power. Right? You're using their cloud. So the difference is when you bring that AI power to your actual phone, to your actual hardware device, It is not only much faster because it's running locally. It doesn't have to talk back and forth to the cloud.

Jordan Wilson [00:19:58]:
So So it's not only much faster, but it technically has much more, much more capabilities into what it can actually do. Right? Because when you bring generative AI to your device, if you give it access to, it can access Everything on your phone. So, again, think when you're typing in messages. Right? So if you are using the next version of the iPhone, you know, who knows, maybe in a year, The ability for this onboard AI, whether it's Siri or whether they call it, you know, Apple Ajax, whatever whatever it is. But you're going to have, this generative AI living on your phone that knows everything. Right? It knows everything that's been in your emails. It knows What apps that you're switching between, you you know, at any given time. So, you know, think of what that means for productivity, for knowledge retrieval, and even just for, how much more useful a device can be when it can remember all of this pertinent information.

Jordan Wilson [00:20:59]:
Right? It's It's like sometimes you know, how much time do we spend on a daily basis? I would say hours looking for and retrieving and Specific information that we maybe knew a week ago or we looked it up yesterday or we read it last month or we created a presentation last month, and as humans, we just forget it. Right. So this is one of the huge benefits of, you know, edge AI and and bringing artificial intelligence to, hardware to your actual phone device is the ability for it to remember things much faster. You know? And who knows? Maybe now Siri will become useful. You know, I talked about this on the, on the show now here all the time. You know? I I I think our smartphone, you know, our quote, unquote smart assistants, you know, your Siri, Your Alexa, whatever, you know, Google's is called. You know, they're just not very good, if I'm being honest, especially the more and more that we get to play with large language models. Right.

Jordan Wilson [00:21:55]:
I think when we're using large language models, they seem so intuitive, that that they they can really understand our query. And then if you go use something like a Siri or an Alexa, it just seems like something's off. Right? It is a painful experience now, Especially even for me, I'm spending hours a day using large language models. And when I try to get something extremely simple out of Siri or Alexa, It is a mind numbingly painful experience. It's it's gotten to the point where I I don't even use really, You know, Siri or Alexa anymore maybe aside from saying what's the weather. But I think with this new update in iOS, bringing all these generative AI Features and functionality reportedly into the new iPhone, into Ios 18 is going to be huge. And, again, Apple here Just following the lead from Samsung. Right? Because Samsung did just debut this on the, s 24, smartphone.

Jordan Wilson [00:22:51]:
You know, Samsung's s 24 now has that generative AI built in. And I don't know about you, but I am seeing their advertising Everywhere, right, for bringing AI to the phone. So I do think that is probably, going to really, light a fire, under Apple to really announce it, at this WWDC in June versus maybe pushing it out For a a future announcement. So, definitely, that's a piece of AI news that really matters. Yeah. Yeah. I I agree here with what Daniel was saying here in the comments saying Siri and Alexa were amazing years ago, But they never got better. They always seem to get lost.

Jordan Wilson [00:23:31]:
Yes. Absolutely. Right? It it almost does see, Daniel. It it seems like almost archaic now. Right? These, you know, smart assistance that, you know, years ago seemed to be revolutionary. You know? It seems now like using a rotary phone, Right. When you talk to Siri or Alexa or any of these other, you know, smart assistants that aren't powered by a large language model. It just seems to be a waste of time now.

Jordan Wilson [00:23:56]:
Alright. One more big piece of AI news that matters. Alright. So Google has announced their new video AI model, Lumiere. So Google has developed a new AI video generation mile model called Lumiere, And it utilizes a brand new technology that, researchers at Google have developed called space time unit architecture, and this creates videos with seamless motion. So with Lumiere, Google is looking to surpass the quality of other AI video generators in terms of realism and movement to portrayal. So Lumiere is not available yet. Google just launched, You know, a landing page and, you know, kind of promo marketing video, you know, in the middle of the week last week.

Jordan Wilson [00:24:45]:
And, you know, if if I'm being honest, it's Pretty impressive results so far. So right now, the leader in the space, right now are is is runway, with their AI model. Pico Labs, you know, they just, couple months ago launched their their one point o model, which is really good, and then also Meta's newly announced Emu video. So why why does this matter? Right? Well, this the same way that in 2023, you know, that was kind of the the the year of large language models. Right? So, ChatChpiti was announced in November 2022 And really grew in popularity and paved the way for, kind of this big large language model, sprint, right, in 2023, where you saw, Like we talked about with the FTC investigation story, you saw every single large tech company either, announce or update one of their models Or make large investments in others. Right? So every single big tech company, you know, if you look at the the ones that we use on a day to day basis, so, your Microsoft, your Google, your Amazon, you know, IBM. Right? All of these companies Either have their own model or maybe both. They have their own large language model, and they are investing 100 of 1,000,000 or 1,000,000,000 of dollars into others, into these, You know, smaller startups that are really starting to take the leap.

Jordan Wilson [00:26:10]:
So, I do think and I talked about this on the, you know, kind of 24 bold predictions for 2024, 2024 is gonna be the year of the video model. You know, obviously, the text image landscape in 2023, really blew up, in in in terms of of quality and quantity. Right? Specifically, you know, you had your, unveiling of DALL E 3 inside of Chat GPT and, worked into all of the Microsoft Copilot, products and offerings and, Microsoft Designer. So DALL E, obviously. DALL E 3 made a huge splash for text to image, but also BetJourney 6. It's it's gotten to the point where these image models are so good, It is hard to tell the difference. Right? I don't I don't even really talk about this a lot, but I essentially you know, in my time formally as a journalist, I also took Hundreds of thousands of photos. Right? I think I have probably 3 or 4, DSLRs sitting around somewhere here, in In my house or in in my office.

Jordan Wilson [00:27:19]:
And, you know, as someone that's technically a a trained photographer, it is extremely difficult To tell the difference now, between AI generated photos and photos generated from humans. Right? Early on, you know, a year or so ago, it was pretty easy. These these AI images weren't very good. They're very good now. So now, Obviously, the next iteration is video. Right? Because what a lot of these video models do, yes, they have text video where you can just type in a short prompt in real human language. Right? Like, you don't have to speak prompt speak. You can just Type in a prompt in real human language and get a pretty good video out of it.

Jordan Wilson [00:28:02]:
However, most of these models also have the ability For photo to video, which is why I'm even bringing up, AI image or sorry. Yeah. AI images in general because what's now happening is you're seeing a lot of Little short films, little short teasers that look real. AI video, when you start The, kind of the video creation process with an image, you know, especially from, you know, a leading, a leading platform like MidJourney. I think right now MidJourney is, So far ahead of the other, AI image generators. But, you know, when you now talk about, you know, new these new AI video models, like Google's, Lumiere. 2024 is gonna be the year. It's gonna be the year of we we're seeing all of these Extremely high quality AI, video generators.

Jordan Wilson [00:28:54]:
I think we're gonna start to see, incredibly personalized, you know, short stories. Right? Little kind of marketing campaigns that are tailored for for for you. Right? So often in in years past, you know, I have a pretty big, background in marketing and advertising. You know, you couldn't make Twenty different videos for for for different ICPs or different demographics or, you know, different customer avatars. But, Hey. Now with all these AI video models, you can. Right? You don't just have to have 1 marketing video that appeals to the masses. You can have 20 or 50 or 500 highly personalized, you know, marketing videos that really speak, to whoever you're trying to reach, on the end.

Jordan Wilson [00:29:39]:
So something that I found kind of interesting here, from Google's, announcement video. So, What what we have on the screen here, if you're joining live, you can see. If you're on the podcast, I'll explain it to you. But Google's Showcasing in the promo video, the text to video capabilities, and it says, a time lapse oil painting of starry night with clouds moving. Right. So Starry Night, very, famous, famous painting by Van Gogh. Obviously, it's in the public domain now, but It is interesting now you're seeing these big companies. You know, they're they're obviously not encouraging, you you know, people to, mimic, you know, copyrighted arts, but I did find this one interesting.

Jordan Wilson [00:30:23]:
Yes. You know, the starry night by Van Gogh is in the public domain, But I'm I'm finding this interesting now that you're seeing these big companies, you know, encourage, generating, with with old artists, old paintings, you know, like Google did here. I think it's great marketing, but I did find that one, Interesting. Right? Because now you're seeing all of these, you know, large companies facing lawsuits, and I'm not talking about, you know, Google Specifically here, I'm talking every single big company, is running into lawsuits, you know, from image providers, you know, from your Getty Images or from large publishing companies Like the New York Times. So, you know, when I when I watched the promo video, last week from Google, number 1, The model the Lumiere model looks very impressive, especially for the 1st iteration. It's obviously not released yet. So, you know, we'll we'll see once, you know, users can access this and and And put it through the paces, but I was also, kind of taken aback almost that that, you know, now companies are, kind of using this as a marketing technique, you know, very famous, you know, works of art that are now in the public domain. Alright.

Jordan Wilson [00:31:34]:
So I think I saw a question or 2. Let me try to get here, as we wrap up the news that matters. So Wuzy's asking, What's the craziest example you have tried so far, okay, with with GPTs? So, yeah, at least right now, we don't have access to the GPT mentions, but you better believe, Woozy, once we do get access to it, I will be breaking it. Right? That's one thing I always tell people, here at Everyday AI, you know, when we go use new generative AI technology, you know, we're not just, you know, parroting back, what a big company says in a press release or a marketing video or on its website, we try to break it. Right? So, yeah, when we do get access, to that GPT, Mention feature. You better believe we're gonna be, bringing, a lot of updates and letting you know what you can and can't do. Alright. That's a lot y'all.

Jordan Wilson [00:32:23]:
So to recap, here's the big AI news that you need to keep an eye on this week and moving forward. So GPT mentions brand new feature from OpenAI that is slowly being rolled out across different accounts. The FTC investigating big tech companies, and their AI partnerships. So looking at, Google, Microsoft, Anthropic. Sorry. Amazon, Google, Microsoft, Anthropic, and OpenAI looking at those relationships. Apple reportedly making some big Splashes with generative AI. You know, reportedly big generative AI features coming to Siri and coming to the iPhone in the Ios, 18 update, Potentially looking at an announcement from, in June 2024 at the worldwide, developer conference.

Jordan Wilson [00:33:11]:
And then last but not least here, Google announcing their new AI video model, Lumiere. Alright. This week, I'm letting you know we got Some banger. We got some banger shows lined up. So, we just told you, here's the AI news that matters. Now let me give you a little preview, and let me know in the comments, You know, which one which one of these shows you're looking forward to. So, tomorrow, we're gonna be talking about the silent AI productivity killer And why companies can't fully leverage AI right now. Right? That here's here's the thing y'all.

Jordan Wilson [00:33:45]:
Like, we're very lucky here at Everyday AI to have great ships with all of the biggest tech companies. Right? Having a direct line to $1,000,000,000,000 companies is great. We get a lot of, you know, news and scoops and inside information, But also at the same time, you know, being able to talk with hundreds, of of companies as well here in the US and to know how they are in heart and how they are not Leveraging generative AI. So tomorrow, we're gonna be talking about the 1 biggest AI productivity killer that we've seen across companies big and small. Wednesday, we're gonna talk. This is gonna be a great one. This is a blueprint. If you want the blueprint on how to actually Implement generative AI in your company.

Jordan Wilson [00:34:30]:
We're gonna be going over on Wednesday the 5 simple steps to start using generative AI in your business today. Thursday, excited for this one. Bringing on former guest Rory Flynn to talk about MidJourney version 6, v six. So we haven't really, dived into this very much aside from doing some tutorial videos that we, talk about in our newsletter. But and What have you talked about? Midjourney v six, what's new, and how to produce powerful ad creative with AI. If you've been following, Rory at all since We had him on our show a couple months ago. You know, I'd say he's one of, the leading voices really, using MidJourney, especially for creating real ad creative. So that's gonna be a great show as well.

Jordan Wilson [00:35:15]:
And then on Friday, maximizing the effectiveness of AI in health care with The president of the American Medical Association. Alright. So we've got a lot of great shows in store for you this week. So make sure if you haven't already, go to your everyday AI .com. Sign up for that free daily newsletter. So I hope to see you back With these other shows this week and every day on Everyday AI. Thanks, y'all.

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